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YouTube Unveils New Lineup of Original Content

YouTube Unveils New Lineup of Original Content

YouTube Unveils New Lineup of Original Content

With the ongoing COVID-19 pandemic, YouTube has announced a new lineup of shows and specials for the next couple of months. This new content was created for stay-at-home viewers.

The lineup includes a weekly series “Stay Home With: Yungblud;” a short-form family series “Create Together #WithMe,” hosted by Joseph Gordon-Levitt; “The Secret Life of Lele Pons,” a docuseries about the influencer’s mental health struggles; and “Celebrity Substitute,” which guest stars including Karlie Kloss, Ken Jeong, Bill Nye, Camila Mendes, Janelle Monáe and Terry Crews teach a subject alongside an actual high school teacher.

YouTube will also launch a live series “The Creator Games Presented by MrBeast,” hosted by the YouTuber MrBeast on April 25 with proceeds going to COVID-19 related charities.

Other original content YouTube is releasing is their first beauty competition series, “Instant Influencer” with James Charles premiering April 24, “TWICE: Seize the Light,” an eight-part docuseries on the K-pop girl group premiering on April 29, “Dude Perfect: Backstage Pass” premiering on May 11. YouTube also plans to release the third season of “Liza On Demand” later this year as well as a live event with David Blaine, and documentary series “This Is Paris” about Paris Hilton.

YouTube launched their campaign “#StayHome #With Me” last month with videos from YouTube personalities encouraging people to stay safe at home and self-quarantine.

Here is the full lineup of YouTube’s new originals:

  • “The Creator Games Presented by MrBeast” (premieres April 25 at 6 p.m. ET): A global live event where MrBeast (real name: Jimmy Donaldson) challenges other YouTube stars to remotely go head-to-head in stay-at-home games where there can be only one winner. Produced by Night Media and Fly On the Wall.
  • “Stay Home With: Yungblud” (premieres April 27): Weekly episodic series follows Yungblud through a month at a rental apartment in L.A. along with four friends – his manager, videographer and two bandmates with whom he is quarantined. The series will encourage viewers to donate to support No Kid Hungry and is produced by Stick Figure Entertainment.
  • “#MoveWithMe” (premieres April 29): In celebration of International Dance Day, this special will feature choreographer Matt Steffanina as host, with dancers and choreographers from across the globe coming together to collaborate including LaurieAnn Gibson, WilldaBeast Adams, Chachi Gonzales, Kasia Jukowska, Vale Merino, Sonali Bhadauria, FitDance, Kaelynn KK Harris, Twist And Pulse, and D-trix. The special will encourage viewers to donate to support the COVID-19 Solidarity Response Fund for WHO and is produced by Den of Thieves.
  • “Stream #WithMe” (UK) – premieres April 30: Some of the U.K.’s top YouTube creators and stars let us in on how they are coping with the lockdown experience in a live-streaming celebration of solidarity. Viewers will be encouraged to donate to support NHS Charities Together and is made in partnership with Electric Robin (part of EndemolShine UK).
  • “Celebrity Substitute” (premieres May 7): Celebrities and educators come together in this distance-learning series. In each episode, a celebrity steps in to teach crucial high school lessons with real teachers. Examples include Karlie Kloss working through a coding problem and Ken Jeong giving a biology lesson. Produced by B17 Entertainment.
  • “The Secret Life of Lele Pons”: Five-part docuseries premieres May 19, promising a “raw and intimate” look into her lifelong struggles with Tourette syndrome and OCD. Produced by Shots Studios.
  • “Create Together #WithMe” (working title) – premieres May 2020: In this miniseries hosted by Joseph Gordon-Levitt, he invites friends and families from all over the world who are coping with isolation to showcase their creativity and collaboration. Each weekly episode will document the creative process as people find each other online and remotely collaborate on a variety of family friendly projects — short films, short documentaries, music videos, and more. Produced by Brian Graden Media and Gordon-Levitt’s HITRECORD.
  • “BookTube” Read With Me Special and Mental Health Episode (premieres May 21 and June 2020): The critically-acclaimed monthly book club, “BookTube,” is creating a special “Read With Me” episode premiering  May 21.  Now more than ever, people around the world are turning to books to help them feel connected. This special episode will feature several celebrities, booktubers, and authors – including Melinda Gates, John Grisham, James Patterson, Elizabeth Gilbert, Nicholas Sparks, Elaine Welteroth, and many more – sharing their current book recommendations.  Additionally, the June 2020 episode of “BookTube” will feature authors Dr. Vivek Murthy, former U.S. Surgeon General (author of Together: The Healing Power of Human Connection in a Sometimes Lonely World), Lori Gottlieb (author of Maybe You Should Talk to Someone) and Haemin Sunim (author of The Things You Can Only See When You Slow Down) discussing anxiety, mental health, and advice for self care during these uncertain times. “BookTube” is produced by Boardwalk Pictures.
  • Locked Down (working title) – Scripted Series Premieres May 2020 A social media mystery in a social distancing era! This scripted event series follows a group of bored teens working together online to solve a mystery involving one of their neighbors. Shot entirely via webcam and smartphone, “Locked Down” is a suspenseful look at how young people stay in touch while having to stay away, as well as what happens when boredom leads to suspicion. The story unfolds almost in real-time as the friend group works together – from a distance – to solve the mystery, while also exploring their own anxieties and frustrations about life during a pandemic. “Locked Down” is created and produced by Toronto-based Sinking Ship Entertainment (Dino Dana, Endlings, Odd Squad).
  • Untitled Juanpa and Luisito Project (LATAM) – Series Premieres May 2020: Latin America’s top YouTube creators Juanpa Zurita (10.2M subscribers) and Luisito Communica (30.6M subscribers) come together for the first time to document an unprecedented situation (COVID-19 quarantine) in an unprecedented way.  Filmed entirely under quarantine with no physical interaction, viewers will hear first hand personal stories from around the globe, including YouTube creators, health specialists, and everyday people as they reflect on their reality. Their challenges, their hopes, their solutions, their stories of inspiration and most importantly the resilience of human nature.  This limited series will give a voice to individuals around the globe to unify us regardless of region or language. This project is produced by  DW Entertainment & Media.
  • “Money Talks: Taxes” (streaming now): A roundtable of leading female financial experts provide answers to the questions surrounding personal finances; the first series of videos covers questions about filing taxes and COVID-19 stimulus checks. Produced by Vice Media Group’s Refinery29.
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