- The Rentals release their new single and music video for 'INFORMATION (And The Island In The Sky).'
The Rentals have released their new single and video for “INFORMATION (And The Island In The Sky).” The single is their 13th release from their upcoming 16-track majestic double album Q36.
The song comes to life with the ‘50s science fiction-inspired music video. The song explores an ethereal exploration of modern human society and the dependence on technology. As people get more connected it also makes them feel more lonely. “INFORMATION” looks at why we stay connected 24/7 even if it brings us anxiety.
The song came to life thanks to Yeah Yeah Yeahs guitarist Nick Zinner. Matt Sharp, the group’s founding member and musical director, explains, “When Nick and I started collaborating on Q36, I had only two rules that I wanted us to abide by. The first was that all of the music that we were going to work on needed to be bound together by the common themes of science fiction and outer space. The second rule was that it was 100% his responsibility to choose which songs we worked on. I knew that his artistic leanings often made him favor either more abstract or aggressive music and I wanted to be sure whatever we were creating together would be something that he could feel connected to naturally.”
Sharp continues, explaining the origins of the song: “’INFORMATION’ started out in the tradition of songs like ‘Apeman’ by The Kinks. It was a simple plea to start a new, less complicated life in the jungle. I had played Nick all of my 25 to 30 science fiction-based song ideas, but he still wasn’t sure we had what we needed to complete sides C and D of the record, so I played him 25 more songs that took place on Earth. When he heard ‘INFORMATION’, he said, ‘You need to find a way to put that song in outer space, because one way or another it needs to be on the album.’ So, I left the idea of Tarzan and Cheeta behind and started looking for a cosmic chimpanzee.”
With Sharp on vocals, synths, and acoustic guitars, this song also includes Zinner on electric guitars, Ronnie Vannucci from The Killers on Drums and percussion, The Gentle Assassins as the choir, Dave Fridmann (Flaming Lips, Tame Impala) as the mixing engineer.
Watch the video below.