- Burger King and TikTok are teaming up and will allow customers to order their Whopper for $1 by doing a TikTok dance.
Burger King and TikTok are teaming up for something that has never been done before. Customers will now be able to order through dancing.
Customers going to Burger King will be able to order the Whopper, also known as America’s Favorite Burger, for only $1 through dance ordering only. The restaurant has tapped TikTok stars to create a dance ordering tutorial utilizing a custom mashup track.
“We are investing in our digital channels and are always looking for innovative ways to engage with guests. The BK North America team is constantly pushing into new territories and Whopper Dance on TikTok is one of these ideas,” said Jorge Luiz R. Oliveira, Director, Media & Social Channels, Burger King Corporation.
TikTok stars Loren Gray, Avani, and Nathan Davis Jr. will post tutorial videos to their personal TikTok accounts today demonstrating the moves that represent the Whopper sandwich combinations that users can incorporate into their customized dance order.
In order to receive the $1 Whopper sandwich on the Burger King (BK) App, users need to follow the BK brand on TikTok and then must post their order dance video on TikTok using the specialized BK soundtrack and #WhopperDance. Afterward, users will receive a direct message on TikTok from Burger King with a unique code to be used on the BK App. Guests can pick up their order in a restaurant or place the order for delivery with a $10 minimum per order.
The TikTok #WhopperDance will be valid through June 28, 2020. Additionally, delivery is free on the BK® App with a $10 minimum order until July 5, 2020, and is available in the U.S. only.
*Promotion valid from 6/18 to 6/21 in the U.S. only. TikTok and BK® App accounts required. Guest must post a video on TikTok dancing to the official Whopper Dance song and using #WhopperDance to receive a unique code with the order. Limit one coupon per guest. $1 Whopper coupon valid at participating U.S. restaurants on the BK® App through 6/28/20. Not valid in AK and Hawaii, or US territories. See bk.com/whopperdance for promotion rules.